Advertising Agency: BBR Saatchi & Saatchi, Israel;
Agency CEO: Yossi Lubaton;
Deputy Agency ECD: Yoram Levi;
Chief Creative Officer: Nadav Pressman;
Creative Director: Eran Nir;
Copywriter: Ronen Levin;
Art Director: Kamil Mekhti;
Account group head: Nir Federbush;
Account supervisor: Yogev Weiss;
Account executive: Aiv Mishan;
VP Planning: Gilly Sasson;
Planner: Gilad Kremer;
Photoshop: Yaniv Shahar;
VP Production: Dorit Gvili;
Producer: Bosmat Marmarely.
If you need a big car, get the cool, sporty Ford S-Max – don’t fall into the trap of becoming the ‘minivan guy’.