Toyota FT-86
After almost 10 years without a hero performance model in their line-up, Toyota Motor Corporation Australia recently moved forward with plans to release the sporty FT-86 into the Australian market. To build excitement for Toyota's return to their motorsport roots, Oddfellows Sydney created a high impact billboard promoting the latest concept version of the FT-86, due to appear at the Australian International Motor Show.
Category: Automotive;
Client: Toyota;
Agency: Oddfellows, Sydney;
Country: Australia;
Executive Creative Director: Wayne Maloney;
Copywriter: George Organ;
Art Director: George Bassiakos.